En Route: A Career Blog

Keyword Tips for a Better Resume

AUTHOR: Darlene Zambruski
POSTED: February 26, 2013 at 8:25 am

For the uninitiated, keywords are noun phrases that employment scanning software picks up on when a computer, rather than an individual, screens a resume initially. With so many applicants applying for the same position, HR staff are inundated and rely upon computers to eliminate job seekers who don’t match much of the position’s criteria.

To Get Noticed, You Must Pass the Initial Screen

To do that, you need to use appropriate keywords.

An example of keywords for accountants would be:

  • CPA (Certified Public Accountant)
  • tax audits
  • IRS investigations
  • P&L (Profit and Loss)

For someone in marketing, these would be good keyword choices:

  • product launches
  • brand equity
  • negotiations
  • B2B (Business to Business)
  • focus groups

For more tips to strengthen your resume, please view this video from Career TV.



ResumeEdge is a leading provider of keyword-rich resumes, cover letters, LinkedIn Profiles and job interview coaching through JobInterviewEdge. Our certified writers have decades of expertise and experience in 40+ industries.

Darlene Z.

Darlene Zambruski is a resume writing expert and CPRW (Certified Professional Resume Writer) with more than 13 years of industry experience. She has authored 10,000+ resumes in every industry and at every career level.

» Read Full Bio

Sign Up for the En Route Newsletter

Career articles, resume advice, and interview tips delivered every month!

Propel Your Career

Get to the next level faster with professional Resume Writing or Editing products.

My writer took the time to get to know me and was able to provide input in areas I had not thought of. It was tough because I had to let go of some of my old identities to start in a new career, but she took me over the hump and captured who I am--and what I can give.

— Stephanie L.
Healthcare, Practitioner and Technician
New Jersey
» See All Testimonials

We're Busy Little Bees

Resumes Written This Month
Resumes Written Since 1998